Our Blog
Facebook fights discrimination by restricting advertising profiling
Announced yesterday, Facebook will no longer allow adverts for housing, credit, and employment to be targeted to users based by age, gender and location. Facebook has already been limiting targeting to protect classes such as race, ethnicity, sexual orientation, and...
Book Review: Juliet’s School of Possibilities by Laura Vanderkam
Understanding the power of prioritising is a world where a quick response is the order of the day can seem both challenging and counter intuitive. Many of the books dealing with the issue are detailed and for some could be overwhelming. This fable keeps it simple. If...
Book Review: Design Thinking At Work by David Dunne
The focus is on making design thinking work in large organisations. What is design thinking? The author describes it as, “…an integrated and disciplined innovation process that builds creative insight from deep knowledge.” “The idea is to think carefully about the...
Book Review: Cadence by Pete Williams
Easy to read with a powerful story about making changes in your business The combination of clear principles and a story make the ideas easier to take in. By pairing up a highly successful businessman/coach who wants help to complete the IRONMAN with the...
3 things making working with CRPS possible
As November is #CRPSawareness month, I have been reflected on all the aspects of my life that CRPS has affected. One key area has been my work. I knew I wanted to join my mom's marketing business from the day she started it when I was eight years old! When I finished...
Book Review: Work Stronger by Pete Leibman
This book is about improving your performance by changing your behaviour. The author suggests that at times we are successful despite some of the habits we have picked up along the way. He recommends making simple, small changes at an individual level before looking...
Book Review: Leap by Howard Yu
I thoroughly enjoyed this book. I didn’t want to skip a thought. I really appreciated the depth of the case studies as they provided me with so many examples; from different periods of time, different geographic locations and different industries in different...
Book Review: Engagement Fundraising by Greg Warner
A marketing approach to fundraising. YES! As a marketing strategist who consults to NPOs in my region, I was encouraged to see that a marketing approach together with the use of the supporting technologies, is being promoted as the way forward for fund-raising. It...
ImMOOvable Facebook…and our new @purplemookiting
Despite pleas, letters and weeks going by Facebook just won't budge! If you had asked us at the beginning of this rebranding journey which organisation would be the problem, SARS or Nedbank would have topped our list. To our surprise, those were a dream. Instagram...
Book Review: Friend Of A Friend… by David Burkus
Is this really what the best networkers do? Perhaps so, the author certainly lives up to his promise of outlining a strategic approach to networking and then lists activities in order to help you along your way. There are many, many aspects to networking outlined in...