Do you want to feel confident boosting on

your Facebook page?

So, you’ve noticed other businesses succeeding on Facebook? You’ve heard about the power of this social media platform for creating relationships with prospects and customers? But when you go to do it for your business, you lose confidence and you aren’t sure quite what to do?

Facebook is a fantastic platform on which to promote your small business. The functionality allows you to build a following of your target audience. In this course I will explain the value of Facebook boosting and how to make the most of it. I will show you how to set-up a boost from scratch and guide you on who to target in your audience, what posts to boost, and how much to spend on a boost so you can boost confidently.

In this course, 

  • we will identify who you are talking to and how that affects your boosts

  • we explore the different kinds of Facebook boosts you can choose from

  • we will discuss the key elements to a Facebook boost including:

    1. the post

    2. the visual

    3. the audience

    4. the duration

    5. the cost

  • we will create your Facebook boost, step-by-step

  • we will analyse your first boost, step-by-step

Requirements:

  • You have a product or brand you are looking to promote
  • You have identified a Facebook page as a platform from which to communicate
  • You should have a Facebook page to which you post regularly
  • A credit card to which you can charge your Facebook advertising purchases

What you’ll learn:

  • You will be able to identify three target markets to which you can promote
  • You will understand the difference between organic and paid reach
  • You will know how to boost a post
  • You will know how to create an advert
  • You will be able to decide on a budget to spend
  • You will know when a Facebook advert is working for you

My name is Kelly Hodgkins, and I’m here to guide you, step-by-step, through this process! I have loved marketing for as long as I can remember and I have been working in the industry for over ten years andI am the co-owner of Purple Mookiting.

As social media have come to the fore, I have engaged with them, created strategies for them and implemented these strategies for a broad range of clients. I have taught several students the Facebook basics in person and, through online platforms, thousands around the world. I want your business to have a remarkable, tailored Facebook page, and for you to feel confident using it.

Watch the introduction