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Turning Your Customers Into Your Advocates

Turning Your Customers Into Your Advocates

Once you’ve nurtured your lead diligently through the sales funnel and closed the sale, you may think the process is over but it does not have to be. The initial sale can be just the beginning. You can build a relationship with each customer by looking to stay in...

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Awareness Makes Change For The Better

Awareness Makes Change For The Better

Today is Elder Abuse Awareness Day. Each year, organisations that care about our seniors strive to draw attention and increase understanding of elder abuse. This is just one of the millions of awareness campaigns that take place every year. Sometimes one wonders if...

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Successful Sales Prospecting Is A Conversation

Successful Sales Prospecting Is A Conversation

Brand stories only resonate when they are placed in front of the right audience. No matter how good your brand story is, you can’t sell a beef fillet steak to a vegetarian. Clarifying who you are targeting allows you to curate your message so that when they have...

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Brand Story First. Logo Second.

Brand Story First. Logo Second.

Often, when we begin the journey of marketing a brand, the logo is where clients want to start. Looming large on signs or shining out from their screens, once clients realise they are looking to make a change in the way they are seen in the marketplace, they want to...

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2 Social Platforms to Consider Afresh

2 Social Platforms to Consider Afresh

As we said in our last blog, social media is ever-evolving, so today we highlight a newcomer to social media, TikTok, as well as an expansion in services from an old favourite, WhatsApp: TikTok:The widely used and increasingly popular site is gaining more attention....

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3 New Things to Do on Social

3 New Things to Do on Social

Overwhelmed with the way social media continually changes and expands? In this blog, we will share a short summary of the key players in South Africa and the features they have recently added with which you may want to engage. Create a Facebook group: This social...

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