The power of sharing – part two

The power of sharing – part two

The power of sharing is in highlighting your expertise. WHO you share and WHAT you share reflects on your brand. Selecting the right associations elevates your brand and makes your feed more interesting. It is also a great way to draw the attention of the brand you...
4 ways to engage with your followers – part one

4 ways to engage with your followers – part one

Essential to creating a social media feed of interest, and therefore, engagement, is keeping WHO we are talking to at the centre of everything. Seeing posts from the audience’s perspective shapes the planning, writing and emphasis of the feed. Engagement on your feed...
Book Review: Design Thinking At Work by David Dunne

Book Review: Design Thinking At Work by David Dunne

The focus is on making design thinking work in large organisations. What is design thinking? The author describes it as, “…an integrated and disciplined innovation process that builds creative insight from deep knowledge.” “The idea is to think carefully about the...
Book Review: Work Stronger by Pete Leibman

Book Review: Work Stronger by Pete Leibman

This book is about improving your performance by changing your behaviour. The author suggests that at times we are successful despite some of the habits we have picked up along the way. He recommends making simple, small changes at an individual level before looking...