book review Archives - Page 3 of 3

Book Review: Engagement Fundraising by Greg Warner

A marketing approach to fundraising. YES! As a marketing strategist who consults to NPOs in my region, I was encouraged to see that a marketing approach together with the use of the supporting technologies, is being promoted as the way forward for fund-raising. It...

Book Review: Friend Of A Friend… by David Burkus

Is this really what the best networkers do? Perhaps so, the author certainly lives up to his promise of outlining a strategic approach to networking and then lists activities in order to help you along your way. There are many, many aspects to networking outlined in...

Book Review: “Building A StoryBrand” the message affects the bottom line

Two strategists, two reviews of the same book. So different, yet complementary. Enjoy! It’s true, most businesses don’t know how to talk about their company! I enjoyed this book very much indeed. It’s easy style together and its incredible practicality is a rare...

Book Review: “Supreme Leadership” increased my effectiveness as a leader!

As an entrepreneur of 22 years, there is so much in this book that I could relate to. The successes and the failures. Many aspects of the stories resonate with my own experiences. Yet, there was also a great deal that I feel will be useful for where I am now, and that...

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