communication Archives - Page 3 of 3

ImMOOvable Facebook…and our new @purplemookiting

Despite pleas, letters and weeks going by Facebook just won’t budge! If you had asked us at the beginning of this rebranding journey which organisation would be the problem, SARS or Nedbank would have topped our list. To our surprise, those were a dream....

“Buy a website template”, he said. “It’ll be easy”, he said!

Did you know: you can cut out the middleman! You can buy a website template off the shelf and have a full website coded in half the time! There are thousands of designs to choose from that are beautiful and affordable… Perfect, right? So why shouldn’t you take...

Constant Analysis: An Intelligent Approach To Marketing

There are some companies that believe that you only need to analyse information relating to the company and the business environment once a year, and that is when they are compiling their business or marketing plan. I would like to suggest that you put systems in...

Take A New Look At The Knowledge You Have About Your Clients

It’s a fact that in many businesses, the only information we think we have about our clients (customers) is their name, address and email/telephone details and the balance outstanding on the account. We don’t see the marketing opportunity that is available to us by...

Communications Frameworks

When you are compiling a message that you plan to put in the marketplace (eg: an advert, brochure, website etc.), it is important to give some thought to who it is you are talking to and what your competitors are saying in their communications. There are other things...