Book Review: Leap by Howard Yu

Book Review: Leap by Howard Yu

I thoroughly enjoyed this book. I didn’t want to skip a thought. I really appreciated the depth of the case studies as they provided me with so many examples; from different periods of time, different geographic locations and different industries in different...
Book Review: Engagement Fundraising by Greg Warner

Book Review: Engagement Fundraising by Greg Warner

A marketing approach to fundraising. YES! As a marketing strategist who consults to NPOs in my region, I was encouraged to see that a marketing approach together with the use of the supporting technologies, is being promoted as the way forward for fund-raising. It...
Book Review: Friend Of A Friend… by David Burkus

Book Review: Friend Of A Friend… by David Burkus

Is this really what the best networkers do? Perhaps so, the author certainly lives up to his promise of outlining a strategic approach to networking and then lists activities in order to help you along your way. There are many, many aspects to networking outlined in...
The Birth Of Purple Mookiting

The Birth Of Purple Mookiting

22 years on and going strong, we’ve decided to change our name and refresh our corporate image. “The new name, Purple Mookiting, reflects what we do whilst adding more personality and a sense of fun.” commented managing member Karren Hodgkins. “The new look is...